By generating waste we are throwing away resources that are often only lightly, or sometimes never, used.
Her approach and impact is apparent in each of the apps and tools that the team creates, and has led to the establishment of a unique capability within Bryden Wood.’.In 2017 Sher was also invited by Conscious Cities (Conference No.

2) to give a talk on the potential and possible implementation of VR technologies in the construction industry, which she says, ‘initialised a great discussion around the implementation of cutting-edge technologies and the AEC industry.’.In 2018 she initiated a public industry event hosted by Bryden Wood in collaboration with Simply Rhino, highlighting Bryden Wood’s unique data analysis and VR work, developed by Sher’s team, which ultimately enables what she describes as a '“tailored” use of VR, mobile and desktop applications, and solves various common issues faced by the industry in dealing with model and data transfer between BIM and VR/mobile/desktop platforms.’.Sher speaks about how much she values both the diversity of her team, as well as the openness and creativity of the Bryden Wood environment.

In addition to acting as a mentor for young women in her professional role, she also regularly participates in panels for high school students, which are designed to provide young people with exposure to the field of engineering, in the hope they will consider pursuing an associated career.. Elite is a visiting lecturer at the University of Westminster, where she introduces architecture students to both VR and AR technologies.She comments that she is ‘always fascinated by the endless possibilities and creative implementations current technologies can offer,’ and looks forward to a technologically rewarding and multidisciplinary future.. MARIA MAMOURA.

According to ‘Digital Innovation’ finalist, Maria Mamoura, ‘technology is the tool, a medium, to design a world that functions better.’.
Mamoura is a director and founding member of Bryden Wood’s Creative Technologies team where she leads work on algorithmic design and simulation.Process engineering and a DtV approach.
Process engineering is closely linked to Design to Value thinking.Design to Value (DtV) is a core principle at Bryden Wood.
It underpins our entire approach to design and construction.In process engineering, the first thing you’re trying to establish is what the desired outcome is.
(Editor: Slim Air Fryers)